Supporting High-Achieving Young Generation, PT Phapros Tbk Contributes to the Success of Abang None Jakarta 2025

PT Phapros Tbk, a national pharmaceutical company that has contributed to Indonesian public health for over seven decades, once again demonstrates its commitment to supporting cultural activities and youth development through its participation as a sponsor of the Abang None Jakarta 2025 event.

The peak selection event was held at Graha Bhakti Budaya, Taman Ismail Marzuki, Jakarta, on Friday night, September 26, 2025, and was attended by the Deputy Governor of DKI Jakarta, Rano Karno, along with officials from the DKI Jakarta Provincial Government and the management of Bank Jakarta as a supporting partner.

The Abang None Jakarta selection has long been a cultural icon as well as an arena for producing young ambassadors of the Capital City. This year, 36 finalists from five administrative city regions and the Thousand Islands competed by displaying insight, knowledge of Betawi culture, leadership, and superior personality.

At the peak of the event, the judges crowned Abang Leon from East Jakarta and None Defa from Central Jakarta as the main winners who will carry out the mandate as cultural and tourism ambassadors of DKI Jakarta for the next year. The presence of these new icons is expected to strengthen Jakarta's positive image, both domestically and abroad.

As a pharmaceutical company that consistently delivers health product innovations, PT Phapros Tbk views the Abang None Jakarta event not just as a cultural activity, but also as a platform to form a young generation that is healthy, intelligent, and competitive.

On this occasion, Phapros provided support through its flagship products, namely Bioron Forte and Becefort, which are known as health supplements supporting vitality, body resistance, and the fitness of urban society.

Phapros also opened a booth to introduce and sell products to invited guests, in line with the company's commitment to always be close to consumers and improve the quality of life of the Indonesian people.

This participation simultaneously strengthens Phapros' brand image as caring for public health, while also bringing itself closer to the urban young generation through activities relevant to their lifestyle.

As one of the prestigious cultural events in the Capital City, Abang None Jakarta presents a synergy between the preservation of Betawi culture, tourism promotion, and strengthening Jakarta's image as a modern city that upholds tradition. Phapros' presence as a sponsor enriches the meaning of the event, considering health is an important foundation in supporting social, cultural, and economic activities of the community.

The peak night took place festively with Betawi art performances, musical accompaniment, and high appreciation from invited guests and the public. The presence of the Deputy Governor of DKI Jakarta, Rano Karno, added to the excitement while showing government support for the sustainability of this tradition.

Through its involvement in Abang None Jakarta 2025, PT Phapros Tbk reaffirms its commitment not only as a producer of quality medicines and supplements but also as part of a society that cares about youth development and cultural preservation.

By upholding the values of health, creativity, and tradition, Phapros hopes this support strengthens its position as a partner to the community in realizing a healthy and competitive Indonesia.

By: Randika Dwi Putra