PT Phapros Tbk Holds Coordination Meeting for the Preparation of KPIs 2025 with the theme “Sinergi Kita Bisa”

PT Phapros Tbk held a coordination meeting for the preparation of Key Performance Indicators (KPIs) for 2025. The event took place for 2 (two) consecutive days on February 6-7, 2025, at the Quest Hotel Semarang, with the theme “Synergy We Can”. This meeting was attended by the board of directors, GM, and senior leaders from all company work departments.

This coordination meeting aims to set measurable and realistic performance targets and align company strategy with long-term vision and mission. The KPI that is compiled will be a guide for all employees in achieving the company's goals in 2025.

Acting President Director of PT Phapros Tbk, Ida Rahmi Kurniasih, said that the preparation of the 2025 KPI was an important step in consolidating the company's strategic goals amid the ever-evolving dynamics of the pharmaceutical industry.

This coordination meeting discussed various important aspects in the preparation of the KPI, including:

1. Analysis of company performance in 2024
2. Determination of long-term strategic targets for the company in the Corporate Reorganization Plan (RPP)
3. Preparation of strategies and performance targets for 2025 with the main KPI of domestic & international sales target of 987.59 billion
4. Alignment of KPIs with overall company strategy

The event began with a presentation of the Company Rehabilitation Plan (RPP) by Acting President Director, Ida Rahmi Kurniasih, followed by a presentation of the Company Work Plan & Budget (RKAP) by the Director of Finance, HR, and Risk Management, Yudhi Rangkuti. Each of the directors then gave a presentation on KPIs in their respective directorates.

During the coordination meeting, the participants also paid a factory visit to PT Victoria Care Indonesia. After taking a plant tour to see the production process, including the industrial waste processing, the participants also had the opportunity for discussion and question and answer sessions with the marketing team from PT Victoria Care Indonesia.

Then there was also a socialization by the HC Planning and Development team about mandatory KPIs, followed by a KPI Workshop with Key Performance Indicator Development material by the PILAR team and the first day event closed with a sharing session from IQVIA.

On the second day, the event continued with a KPI presentation from each division, then closed with a closing ceremony signing the commitment to achieve KPIs in 2025.

It is hoped that the 2025 KPIs compiled in this coordination meeting can encourage all employees of PT Phapros Tbk to work more optimally and contribute to achieving company goals.