PR TOP Leader 2024 Award

PT Phapros Tbk Corporate Secretary Zahmilia Akbar won the Top Public Relations Leader 2024 award for Implementing Adaptive Strategy to Maintain Sustainable Transformation in the Pharmaceutical Industry category. This award was given by Warta Ekonomi at the Indonesian Public Relations Top Leader Awards 2024 event in Jakarta, Thursday (29/8/2024).
PT Phapros Tbk Corporate Secretary Zahmilia Akbar won the Top Public Relations Leader 2024 award for Implementing Adaptive Strategy to Maintain Sustainable Transformation in the Pharmaceutical Industry category. This award was given by Warta Ekonomi at the Indonesian Public Relations Top Leader Awards 2024 event in Jakarta, Thursday (29/8/2024).
Today's economic growth is largely driven by the development of a business sector that increasingly utilizes digital technology, including digital marketing and social media. Social media has become an important tool in building brand awareness and interaction between companies and the public, changing the way companies communicate, including in public relations (PR) practices.
The Indonesian Public Relations Top Leader Awards 2024, which carries the theme Managing Strategic Communications to Maximize Network Collaboration, is intended to appreciate the role and function of public relations in improving the quality of companies in the midst of intense competition. This is because the strategic role of public relations in a company also contributes to driving Indonesia's economic growth.